Meta automationEvery Facebook and Instagram lead answered and qualified, automatically.
Client
Adifesa
Industry
Finance - cessione del quinto
Location
Italy
The challenge
A finance business running salary-backed loan campaigns on Meta was drowning in comments and DMs.
- High-volume ad comments and direct messages arrived faster than the team could reply, and slow replies lose warm leads.
- Genuine loan enquiries were buried in a noisy inbox alongside spam and off-topic messages.
- No consistent way to qualify interest before a human stepped in, so the sales team spent time on unready contacts.
What we built
We built an Automis Meta automation that meets every prospect the moment they engage.
- Automatic replies to Facebook and Instagram comments and DMs, in the brand's voice.
- Lead qualification that gathers the key details for a cessione del quinto enquiry.
- Clean routing of qualified leads to the sales team, out of the noisy public inbox.
- A steady, organized flow of leads instead of a manual scramble under each ad.
Results
<30s
average response to a new comment or DM (estimate)
24/7
coverage, so no lead waits for office hours
100%
of inbound comments and DMs answered automatically
Figures below are conservative estimates from comparable Meta automation deployments. Actual results vary with ad spend, audience, and setup.
“Leads are captured and qualified before anyone lifts a finger, and the sales team only sees the ones worth a call.”
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